Pot of Gold

Retention | Builds | Revenue

Take charge of your most valuable asset!

So HOW MUCH MONEY

is your company

leaving on the table?

CBC offers a fully managed email marketing client retention solution (no software to learn and manage) that keeps you connected to your POT OF GOLD and provides key insights about your customers.

 

Your POT OF GOLD contains a wealth of future growth for your business. But what exactly is your POT OF GOLD? Quite simply, it’s the digital contact list that includes your customers, prospects, partners and supporters.

 

Whether your company operates B to B or B to C, regular customer communications can make the difference between a good year and a GREAT one.

 

How much of a difference?

 

According to market industry research, attracting new customers will cost a company FIVE TIMES MORE than keeping an existing customer, and yet most businesses put their focus on customer acquisition rather than customer retention. Boosting your company’s retention rate by just 5 percent can increase profitability by 75 percent.

Referrals

When is the last time you reached out to your customers, prospects and partners? Are they forgetting about your company, products and services?

Increase Sales

Do your customers know what’s happening in your business? Do they know how your staff, products and services can help them meet their goals?

Share Your Expertise

Your expertise is valuable to your clients. We can help you share your point of view about the industry, new trends, and what they mean to your clients. Keep them informed, and stay top of mind.

GET YOUR FREE CUSTOM QUOTE

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On average, returning

customers spend 67% MORE

than first time customers.

- Bain & Co -

Attracting new

customers will cost

FIVE TIMES MORE

than keeping an

existing customer.

 

- Lee Resource, Inc -

A 5 percent increase

in customer retention

can INCREASE

company profitability

by 75 percent...
 
- Bain & Co -

We'll help your company HIT THAT TARGET!

80% of a brand’s future revenue will come from

just 20% of its current customers.
- Gartner Group -